Author Archives: chushen

About chushen

Chu Shen is a first-year full-time master student majoring in Strategic Public Relations from Annenberg School for Communication & Journalism at USC. She is especially interested in PR branding. Chu received her BA in English from Nanjing Normal University in mainland China and chose French as her second foreign language. She has great enthusiasm towards movie, travelling and gourmet.

A World for Those Young at Heart

This is my third visit to Disneyland after two exciting visits to the one in Anaheim. Yes, I went to Hong Kong Disneyland with three Annenbergers, with an intention to do some serious research. The park was conveniently located near … Continue reading

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Mainlanders Rush to Hong Kong for Weekends Shopping

Wandering on Canton Road, one of the busiest shopping streets in Hong Kong, I heard many dialects from mainland China. Among them the Shanghai dialect stood out the most as I came across small groups of Shanghainese every now and … Continue reading

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Agency Experience

Yes, I work at a PR agency in Hong Kong and this is my 4th week here. After making myself acquainted with the MTR system, the office building, the co-workers, and the food court, let’s see what I’ve learned in … Continue reading

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Home or Dream?

“Jingbatiao,” also known as eight pieces of housing regulations in Beijing became effective this February. They are designed by Beijing municipal government to curb the overheated housing market in the city, especially targeting at the widespread speculation that dramatically pushed … Continue reading

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PR Experiences on Hong Kong Streets

Last week the Annenberg interns in Hong Kong went to a Japanese restaurant in Shell Tower and I was amazed to find a card on the table reminding customers that 100% of the food materials used in the restaurant were sourced … Continue reading

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Wellbeing Survey Results & Food Safety in China

The results of Gallup’s 2010 global wellbeing survey were recently issued. It was surprising to see that only 12% of Chinese considered themselves to be “thriving”, with 17% surveyed said they were “downright suffering” and an overwhelming 71% majority thought … Continue reading

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The Answer is Blowin’ in the Wind

Bob Dylan performed at Beijing Workers’ Gymnasium on Apr 6, avoiding controversial songs scrutinized by Ministry of Cultural. When the country is facing escalated political tension, it is surprising to see a world renowned singer whose songs contain political and … Continue reading

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Endless Intellectual Property War between Chinese and International Firms

According to Financial Times, Stockholm-based mobile equipment manufacturer Ericsson is planning to sue Chinese telecom firm ZTE for alleged patent infringements. Ericsson has already filed lawsuits in the UK, Italy and Germany. ZTE is a state-owned global provider of telecom … Continue reading

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Google Hunting for New Business in China

The fight between Google and China’s government goes on as a test done by http://www.greatfirewall.biz showed that the download speed of Gmail was 45 times slower than QQ’s (a popular instant messenger in China) speed and 8 times slower than … Continue reading

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Tree Fight on Social Media

Earlier this month, Nanjing municipal government made a plan to migrate around 900 wutong trees (French phoenix trees) in downtown Nanjing so as to make rooms for the construction of subway line 3. The government’s decision led to local residents’ … Continue reading

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